Having a website people can easily navigate is common sense. It can save taxpayer dollars and help your agency achieve its mission. Here’s how to dramatically improve your website by focusing on your customers’ needs and adopting some basic usability techniques.

How To Increase Usability Of Government Websites and Boost Your ROI on Howcast is a very good video. It is easy to understand, the tasks they layout are simple and straight forward to implement. Check out the page to see the steps written for reference.

Now that that has been said I can tell you the picky grumpy problems that I have with it :-) It’s so simplistic it obscures the reality that some of these tasks are hard and need specialists and real buy-in from all the members of the team. Their ROI calculations are ridiculous vague and if this is the kinda logic that our government uses I think I understand why we are in trouble.

Still it is very nice, well put together introduction that I think every government site owner should look at.